Guidance for Using AI-Generated Images

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As AI tools like ChatGPT, Midjourney, Canva and others become more prevalent, it’s easier than ever to generate eye-catching visuals with just a few prompts – but using AI-generated images in our capacity as Extension experts comes with important considerations.

While AI image tools can be powerful creative aids, they require clear instructions and careful review to deliver quality results. Additionally, we must balance the need for efficiency and productivity with our commitment to accuracy, trust and transparency.

To help you navigate these situations, we’ve developed new guidance on AI-generated imagery at AI Guidance and Best Practices, which covers key points like:

  • How to utilize AI-generated imagery responsibly
  • Understanding the associated risks and issues
  • Best practices for transparency and trust

If you’re using – or thinking about using – AI-generated imagery for any of your Extension materials, please take a moment to review the guidance. It’s a quick read that helps ensure our resources continue to reflect both Extension’s brand and the credibility and care that our stakeholders expect from us.

View AI-Generated Imagery Guidance.

The feature image for this post was created with help from:
ChatGPT, OpenAI, May 21, 2025, chatgpt.com.

This digital illustration depicts a robot with "AI" across its chest drawing generic pictures on a computer screen. [This image was created with help from Open AI's ChatGPT on May 21, 2025.]
 

How I Created the Image

  1. I entered the following prompt into ChatGPT Team:
     
    “Please create a 16×9 image depicting AI creating or generating images. This will be the thumbnail pic for my new web post about AI-generated image guidelines for our Extension employees, so I need it to reflect the subject while also adhering to NC State style standards. Keep it simple and intuitive.”
  2. While AI tools often require multiple rounds of edits (e.g. “I like where you’re headed with this version, but let’s tweak X, Y, Z…”), I was pleased with the first draft and downloaded the image file.
  3. To better align the image with NC State’s brand color palette, I then opened the image in Photoshop Elements and changed the red to Wolfpack Red.
    • If you want to add a logo (or most text content) to your image, this is the appropriate time to do so — never ask the AI to recreate or incorporate logos!

  4. Finally, I did a reverse image search through Google to see if the image was directly sourced or clearly associated with any trademarks – *it didn’t appear to be.
    • *NOTE: Running an AI image through Google or a different AI can help identify potential red flags, but it’s unlikely to definitively verify whether an image contains copyrighted or trademarked material. Note our AI-generated imagery guidelines for help avoiding related issues.
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